Nemertes Impact Analysis:

Juniper’s (NASDAQ:JNPR) and Polycom’s (NASDAQ:PLCM) announcement of an integrated video conferencing management system for service providers underscores the opportunity for providers to meet increasing demand for intranet and extranet video conferencing management services. The Juniper/Polycom approach allows video systems to reserve bandwidth across a service provider network, enabling providers to use existing infrastructure rather than overlay networks for customer video.

Thirty-eight percent of companies turn to managed video service providers as a lower cost alternative to buying their own management platforms, training staff, and devoting time to administration.

Impacts::

Enterprises: Consider managed video service offerings as a way to reduce video conferencing TCO.

Vendors: Exploit growing demand for video management services by delivering your own solutions or collaborating with service providers and service provider infrastructure vendors.

Investors: Growing demand for video management services is good news for carrier infrastructure vendors such as Juniper and Cisco (NASDAQ:CSCO) as well as providers such as BT (NYSE:BT), Global Crossing (NASDAQ:GLBC), Glowpoint (OTCBB:GLOW), privately held Masergy, Tata Communications(NYSE:TCL), and Verizon Business (NYSE:VZ)

Irwin Lazar, Vice President, Communications and Collaboration Research

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